Sri Lanka Tourism and MICE Opportunities promoted alongside ITB Asia 2026 in Singapore
A Tourism and Meetings, Incentives, Conferences and Exhibitions (MICE) Industry networking session was held on 20 October 2026, at the High Commission of Sri Lanka in Singapore. The session brought together a delegation from Sri Lanka and representatives of Singapore’s tourism, travel and MICE industries to explore business opportunities to strengthen tourism cooperation between the two countries.
In his opening remarks, High Commissioner Senarath Dissanayake highlighted the importance of promoting Sri Lanka as a destination for both leisure travel and MICE events and highlighted the country’s diverse tourism offerings, including its natural landscapes, cultural heritage, wellness experiences and hospitality.
Mr. Dheera Hettiarachchi, Chairman of the Sri Lanka Convention Bureau (SLCB), delivered a presentation on Sri Lanka’s tourism and MICE capabilities, highlighting opportunities for Singapore-based travel agents, event organisers and industry stakeholders to develop partnerships and consider Sri Lanka for meetings, conferences, exhibitions and incentive travel programmes.
The Sri Lankan delegation was led by Mr. Dheera Hettiarachchi, Chairman of the SLCB, and Ms. Malkanthi Welikala, Manager – Marketing of the SLCB also present. Mr. Bhagman Singh, Vice President of the Singapore Press Club, alongside representatives of Singapore’s tourism, travel and MICE industries participated in the event.
The networking session was organised by the High Commission of Sri Lanka with the support of the Sri Lanka Convention Bureau (SLCB). The High Commissioner of Sri Lanka to Singapore and the Minister Counsellor (Commercial) Ms. Bhagya Abeykoon represented the High Commission.
The networking session provided a platform for participants to exchange views, establish business contacts and explore potential partnerships to strengthen cooperation between the Sri Lankan and Singaporean tourism and MICE sectors.
The session was organised alongside ITB Asia 2026, where Sri Lanka was represented through two pavilions coordinated by the SLCB and Sri Lanka Tourism Promotion Bureau (SLTPB).
High Commission of Sri Lanka
Singapore
